The guys over at National Web Leads know their stuff. If you know them, you know that. But if you don’t know them, keep reading and you will. We’re glad to have them back in the mega-booth for Affiliate Summit East 2011. Come find us and National Web Leads in the city that never sleeps August 21-23, 2011, booth #324!

What makes your company unique?
National Web Leads (NWL) wants to be the payday loan offer provider of choice. Now in our 7th year, we own hundreds of exclusive cash advance brands. Many ad networks reach out to us to build them private label versions of payday loan offers. We build very thorough offers that include large libraries of banners, email ads, and text ads and we are happy to fulfill requests for customer banner sizes or other custom creative requests. We also allow our affiliates to pre-populate our payday loan offers while reassuring our affiliates with our no-scrub policy for payday loan leads.

Our team at National Web Leads and our technology affiliate, Applied Cognetics, is like the Green Berets of the internet marketing world, often going unnoticed during our missions to deliver highly effective internet marketing technology solutions. Our small team of highly trained professionals can get things done in a quick and effective manner. We provide full-service and affordable software solutions to minimize time to market for lead generation companies. These solutions include: end-to-end lead generation software, ping-post systems, data trading platforms, loan processing platform and more.

It’s sad to have to say this, but another thing our partners need not worry about is getting paid. We see several companies in the performance marketing industry struggling to pay their bills on time, if at all. This greed and fraud creates a downward spiral of distrust throughout the value chain. National Web Leads is proud to say that we have honored our obligations since our inception in 2005 and will continue to do so.

NWL believes in good corporate citizenship. It’s principals maintain leadership roles in non-profit organizations such as the Southwest Florida Regional Technology Partnership (www.swfrtp.org). In addition, NWL contributes a percentage of its profits to the Michelle’s Angels Foundation, Inc., a 501c3 charity, enabling the Foundation to build and sustain a financial literacy service designed to aid those facing life changing or shortening challenges. We invite other companies and individuals to join us in supporting a worthy cause like Michelle’s Angels which provides all its services for free.

How has 2011 been for your company?
Whereas some other years were more volatile, 2011 has been very consistent for us. We have added four new faces to our staff which is a nice luxury and we are on the hunt to grow our technology team. We were just named to the Top 500 Companies on the Gulf Coast of Florida by the Gulf Coast Business Review who also profiled National Web Leads in 2010. Earlier in 2011 our team completed building a payday loan processing and underwriting system which is now being reviewed by several lenders to upgrade their current loan platform. Contact Mike Bailey at mike.bailey@appliedcognetics.com for a demo.

What do you look for in potential affiliates/advertisers?
Our affiliate manager, Andre Zouvi is on the phone with affiliates and networks every day. Andre says, “I’m looking for ad networks and individual publishers established in the payday space with fresh email lists or who are promoting via PPC and SEO.” We are happy to offer our traffic partners reciprocal traffic with exclusive ad placement in our DailyDollar newsletter. The DailyDollar provides free articles about money saving ideas and options on topics such as banking, insurance, credit cards, mortgages, careers and education, work at home opportunities, travel, payday and car loans. We always have more demand than available ad space in the DailyDollar so preference is given to those who are actively promoting and driving quality traffic to our offers.

Why are you exhibiting at Affiliate Summit East 2011?
Our great partners at LinkTrust make it too easy not to exhibit with the mega-booth. National Web Leads and our affiliate technology team at Applied Cognetics is a work@home business. The only chance our team gets to see each other is at tradeshows so we always look forward to these events. Internet marketing is a such a virtual business that tradeshows offer a perfect opportunity to meet with affiliates face to face and strengthen bonds and relationships while meeting new prospective partners.

What offers or new things are coming down the line?
NWL is in process of rolling out a suite of mobile payday loan offers that have been designed for optimal display and performance on mobile devices such as iPhone, Droid, etc. Check out Mobile Cash Source on your mobile device to see for yourself. In addition, our DailyDollar family of brands continues to grow with over 3,000 fans on Facebook and versions and audio and video versions produced and available on DailyDollar iTunes channel and DailyDollar YouTube channel. Behind the scenes we are in process of building our first video driven payday loan offer which will also allow us to enter the television and radio lead generation market.

How can people get in touch with you if they can’t wait until the show to contact you?
Ad networks and publishers that seek high performing payday loan offers should reach out to Andre Zouvi today at andre.zouvi@nationalwebleads.com and get an account set up. Anyone needing help on the technology side or who would like a demo of our cost-effective lead generation or payday loan processing solutions should contact Mike Bailey at mike.bailey@appliedcognetics.com . To set up an affiliate account on our LinkTrust platform just fill out an application at http://affiliate.nationalwebleads.com and Andre will be in touch right away.

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